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Does iMakeSense make Sense?
iMakeSense launches new product

By David Hayakawa

Websites are complicated and can get messy really fast. Managing a website used to be for trained website developers who would fiddle with html files and magically produce a finished website. In the early days of the Internet, things were a bit more primative and yes the trained web develpers were definately needed.
 
What about now?
 
Now and days, the Internet and the technology that runs on it has become more mature. The Internet allows more technically advanced applications to run on the Internet. Because of this, we can write applications that replace some of the wizardy the common website develper use to possess and automate the process of creating, deleting and updating webpages.
 
What are these website producing applications called? They're called Content Management Systems (CMS). Has iMakeSense created the first one? No. Have we created the best one? No. But what we're doing is bringing a product that was originally created for large corporations, taming it a bit and releasing a version of it to the small business sector.
 
Why isn't our CMS the best one? Well, it doesn't do many things that expensive, customizable CMS's do. Frankly, our clientelle doesn't require many of the bells and whistles that the best CMS's have.
 
What we have done is pick and choose features we felt were important to small business owners that needed to run an effective website presense. At the same time we didn't want to make them have to learn how to use a difficult piece of software.
 
So, we broke down the most basic tasks of website maintenance, that is, creating a web page, editing a web page and deleting a webpage. Then, we attempted to create a way to do each of these tasks that would make sense.
 
Once the most basic tasks of website building was super easy to do, we started adding some bells and whistles that small business owners would want. Features like a catalog, image gallery, downloadable files, visitor commenting, calendar of events, contact forms, site maps were added one by one. Each of these tasks are a bit more complicated to complete than the basic tasks but are still simple to use and follow a common process.
 
So, does iMakeSense make Sense? We believe it does. Our goal is to allow non technical users to be able to manage their websites. So far, people have been really pleased. They have been given the opportunity to take control of their websites and grow.
 
 

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